Marketing
Sandy Becker
Instructor
Department of Marketing
Rutgers Business School-Newark and New Brunswick
Key topics: Brand Strategy, Strategic Marketing, Consumer Behavior, Questionnaire Design, Services Marketing, Instructional Design, Course delivery and assessment.
Sandy Becker has experience in Brand/Product Management, Sales Management, Project Management along with Learning & Development and Organizational Development in a variety of industries.
Speaking topics include brand and product…
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Sanjib Bhuyan
Associate Professor
Department of Agricultural, Food, and Resource Economics
School of Environmental and Biological Sciences
Key topics: Food industry competitiveness, cooperatives, and consumer behavior
Sanjib Bhuyan, Ph.D., is an applied economist whose research and teaching expertise have relevance in the following areas: analysis of strategies, structure, performance, and competitiveness of industries in the food sector; assisting public/…
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Jenny Carleo
Rutgers NJAES Cooperative Extension of Cape May County
Key topics: Sunflowers, beach plums, retail marketing of agricultural products, agritourism, women in agriculture, and Annie's Project
An agricultural agent in the coastal region. From NY (non-farm background). Has a BS in Agricultural Science from Rutgers, 1999; Master's of Science, Plant Biology from Rutgers, 2003. Has worked with Rutgers Cooperative Extension since 2003.…
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Kristina Durante
Associate Professor
Marketing
Rutgers Business School
Key topics: Consumer Behavior, Social Influence, and Targeting Female Consumers
Professor Durante's research focuses on the evolution of human behavior and the historical forces that shape motivations and behavior in the here-and-now. An understanding of the biology behind people's desires helps her recommend…
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Diane Holtaway
Associate Director - Business Development
Food Innovation Center
Key topics: Food trends, food marketing, business development, culinary expertise
Diane Holtaway, M.A., is the associate director of business development at the Food Innovation Center, which is part of the New Jersey Agricultural Experiment station. The Food Innovation Center's goal is to stimulate and support sustainable…
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